17 Ways to Increase User Engagement For Your App

Today, it’s harder than ever for mobile app marketers to convert first-time users into loyal users. In fact, after downloading a mobile app, more than three-quarters of people open it only once. No doubt you want your mobile app to be among the top three apps that account for 77% of all in-app time for the average user. To achieve this status, you need to come up with a user engagement strategy for your mobile app.

We’ve prepared 17 effective approaches to improve your app’s user engagement. Some are suitable for every category of mobile app, while some apply only to a certain type of app. You can estimate the usefulness of each approach according to the specifics of your mobile app and test how it works in practice.

App store visuals

Before tracking your mobile app’s downloads, ratings, and reviews, you need to make your app stand out on the app store. To attract users and get them to give your app a go, you’ll need an optimized app title, an icon, screenshots, videos, and a description.

Benefits. An original icon along with a smart app name, a clear description, and screenshots that showcase the core benefits of your app will improve your app’s visibility on the app stores and enable your mobile product to join the app store leaders. It will also help you achieve sustainable growth of downloads, reduce user acquisition costs, and increase your conversion rate as well as app revenue.

If you want to know all the ways how to increase user engagement for your application, you can check the full article.