How to Make a Real Estate Website — Best Practices, Costs, and Mistakes to Avoid
The coronavirus pandemic has changed the way we shop and make purchasing decisions. Today’s customers are economizing and becoming more careful about their purchases. But how is the pandemic affecting the real estate industry?
According to CNBC, there has been a decrease in the number of houses sold since the pandemic began; however, real estate is now being sold faster than it was a year ago. Buyers want to catch the best prices, and sellers are more willing to offer discounts. Augmented reality, video showcasing, and 3D walkthroughs speed up the deals with real estate objects even more.
A professionally developed real estate website may become a top-selling tool these days, especially if we consider that 52% of homebuyers start looking for the best deals on the web according to the National Association of Realtors. That’s why we decided to figure out how to make a real estate website and use the changes in homebuyers’ behavior to your benefit.
Types of real estate websites
When building a real estate website, you should decide between two main types:
- Platforms for agents, companies, and homebuyers. These platforms allow private sellers and real estate agents to list properties and place ads. To make money, they charge listing fees or commission for transactions.
- Private real estate websites for companies and agents. These websites are thoroughly branded and are developed for a specific real estate company or a private agent.
Real estate website builders vs custom real estate website development
There are two ways to build a real estate website. You may use freely available online website builders or hire a development company to create your project from scratch.
Want more about creating a real estate website? You can read a full article here: How to Make a Real Estate Website — Best Practices, Costs, and Mistakes to Avoid
