Importance of Logo Design for Online Branding. Logo Types & Tips
Many company owners are questioning the importance of logo for a company. What is the purpose of a company’s logo and how to design a logo for online business. We will try to shed a light on these questions, with some info on online branding and logo design on top.
Remember the most recent A.D.I.D.A.S. commercial that has been booming around the web recently? In case you don’t — here it is.
The main idea of the rolik (apart from promoting A.D.I.D.A.S. originals, of course), is to state that people are different colors and sizes. No one on Earth is exactly alike — even brands. And what is the main sign of identity? Exactly, it is the brand’s trademark or logo. But what is the importance of a logo?
Do not miss out on our best UI/UX practises article
Original is never finished.
As humans are mostly visual creatures, they to remember the visually attractive things. Following this logic, the importance of logos in marketing can’t be underestimated: logo is an exceptional part that makes your product stand out. The more recognizable it is — the more successful it could be called.
How important is a logo to a brand? As many resources as there are, the opinions might vary as well.
One of the hugest portals for hiring a freelance designer, 99 designs, explains the importance of logos in business: logos are symbols made up of text and images that help us identify brands we like. But they can be so much more! A good logo is the cornerstone of your brand. It helps customers understand what you do, who you are and what you value.
Please, don’t leave! Keep reading about logos on our blog
