Medical Web Development: Building a Trendy Up-to-Date Medical Website
People seek medical assistance online when they can’t get it offline for any number of reasons. Having an online presence is a must these days, and this is truer than ever for medical companies as the coronavirus pandemic forces the world into lockdown. In this article, we’ll be talking about medical website design and development, its challenges, and its costs. Read on to learn more about the design and development process or scroll down to get a rough cost estimate.
Trends in medical websites
Modern technology is a blessing for humanity. It not only allows us to travel far and enjoy never before seen conveniences; it also lets us live twice as long as people did just a couple hundred years ago. Technology has brought us better medicine and cures for previously deadly ailments.
Sadly, healthcare has been lagging behind many other industries when it comes to digitization. Which is a loss, since nearly 50% of people look up information on medical specialists online before visiting a clinic.
Whether it’s the general complexity of transferring loads of data from paper to the screen or government-imposed bureaucracy, the medical industry has a long way to go when it comes to digitizing. But the process has been launched. Electronic health record/electronic medical record (EHR/EMR) systems are being adopted by more and more hospitals and clinics, and telemedicine is among the top 20 trending ideas for software development in 2020.
EHR/EMR systems allow healthcare providers to keep records of patients’ medical information. You can read more about these systems in our article on custom EMR/EHR development.
Telemedicine is a field aimed at providing healthcare services remotely, complete with scheduling, consultations, and prescriptions. Creating a telemedicine platform is somewhat comparable to developing an online medical website but has its peculiarities.
Benefits of having an up-to-date medical website
There’s really no argument as to whether healthcare providers need websites — of course they do. If you don’t have an online presence, it’s almost as if you don’t exist. And while one can argue about the truth of this statement when it comes to a personal Facebook page, when talking about growing a business, there’s really no second opinion.
A website can bring a medical establishment numerous benefits:
- Greater accessibility. A website is more accessible than a call center — it doesn’t need as many employees, offers patients visual information, and has no phone queues. While you might still keep your call center for those who don’t use the internet for some reason, a website will significantly lessen the load on your employees.
- Your clinic can be found online, which is exactly where people look up everything these days.
- With professional search engine optimization and a solid medical information database on your website, people who aren’t your patients will be able to easily find your clinic.
- You can offer all information about a clinic in one place. This includes information on the doctors you employ, their credentials, services your clinic can provide, etc.
- New opportunities for marketing.
Want more about making a medical website? Check on the full article: Medical Web Development: Building a Trendy Up-to-Date Medical Website
